The brief
Explain a collection of e-commerce features without making the page feel like a disconnected list of products.
06 / 09 Website · E-commerce SaaS
AOV.AI
One growth suite.
One clear story.
MY ROLE
Landing-page UI design
SCOPE
Page structure, visual design & style guide
AOV.AI / DESIGN STUDYTHE PROJECT
AOV.AI’s landing-page design introduces a suite of e-commerce tools in a single visual story. Product examples, benefit sections and clear calls to action give visitors a route through the offering.
The design
Product demonstrations carry the story, supported by a consistent hierarchy, soft colour accents and modular sections for features, support and next steps.
What I delivered
The landing-page composition, product presentation and supporting typography and colour guide.
A CLOSER LOOK
Design walkthrough.
The page, its visual language and the product story.
Tap a still to explore the details.
AOV.AI · Lesly D’SouzaAlso on Behance
